Lee Hyori endorses Adidas

Singer/Model Lee Hyori (이효리) was chosen to participate in Adidas' Global Campaign. Hyori finished shooting the campaign last November and is said to be the first Asian to model for the campaign. Along with singer Ciara, both of them would represent Adidas' 2010 womenswear.

Seems like there's more to anticipate than just her upcomin' album and comeback!